Over the past five years, Britain’s weighted average cost of capital (WACC) — the average rate of return businesses must offer to attract debt and equity — has quietly surged from around 5% to over 8%, and could rise to 10% or more under a full-scale deregulation agenda. This shift matters far more than most … Continue reading The Cost of Capital: Britain’s Hidden Economic Pressure Point
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🕊️ The Betrayal of the Founders: How Finance Lost Its Soul
By Steve Conley – Academy of Life Planning Every age begins with visionaries who point humanity toward freedom — and ends with institutions that turn that freedom into a business model. It happened in religion. It happened in politics. And it has happened again in finance. The pattern is ancient and precise: a truth is … Continue reading 🕊️ The Betrayal of the Founders: How Finance Lost Its Soul
🧭 When Journalism Defends Exploiters: Understanding the Psychology of Gaslighting Whistleblowers
By Steve Conley, Academy of Life Planning Every system protects itself. When someone dares to speak truth to power — particularly in a profit-driven industry — the first instinct of that system isn’t to listen; it’s to defend. We’ve seen this pattern repeat across finance, politics, and media: those who expose wrongdoing are reframed as … Continue reading 🧭 When Journalism Defends Exploiters: Understanding the Psychology of Gaslighting Whistleblowers
🧭 Affordability or Opportunity? Rethinking Why Older Workers Keep Working
By Steve Conley – Academy of Life Planning When new research tells us that “older Londoners can’t afford to retire,” it’s worth pausing to ask: is that really the full story? According to data analysed by Bower Home Finance, seven of the UK’s top ten areas where people over 65 remain in work are in … Continue reading 🧭 Affordability or Opportunity? Rethinking Why Older Workers Keep Working
🧭 Products and Services Must Be Structurally Trustworthy
Empowerment starts with trust — not just training. The Financial Conduct Authority (FCA) is right to highlight the “understanding gap” under the Consumer Duty. Speaking at the Fair4All Finance Delivering Financial Inclusion Together Conference, chief executive Nikhil Rathi said widening access to financial services without improving understanding risks “points of vulnerability where small decisions carry … Continue reading 🧭 Products and Services Must Be Structurally Trustworthy
💷 If Finance Had a Conscience, You Wouldn’t Be Paying 2p More in Tax
How Structural Untrustworthiness Forces the Public to Foot the Bill Every few years, the public is told there’s a “black hole” in the nation’s finances. Productivity has fallen. Growth has stalled. The deficit has widened.And every time, the remedy is the same: raise taxes, cut services, and tighten belts. But what if the real deficit … Continue reading 💷 If Finance Had a Conscience, You Wouldn’t Be Paying 2p More in Tax
🧭 When Truth, Process, and the Right Tools Align — Justice Prevails
Yesterday, one of our Get SAFE members achieved something extraordinary.Facing a major financial institution in court — alone, unrepresented, and under immense pressure — this individual walked away with a decisive procedural victory. The claimant’s legal team didn’t even turn up.The hearing lasted less than ten minutes.And yet, those ten minutes changed everything. ⚖️ A … Continue reading 🧭 When Truth, Process, and the Right Tools Align — Justice Prevails
💣 The End of Asset-based “Ongoing Advice” Fees?
Why the FCA’s next consultation could collapse the AUM fee habit — and usher in a trust-first model What’s happening. The FCA has confirmed it’s working toward a Q1 consultation on changes to the rules governing ongoing advice — the annual-fee model most wealth firms rely on. This follows its multi-firm review of 22 large … Continue reading 💣 The End of Asset-based “Ongoing Advice” Fees?
💰 Over 99% of What the Investor Pays Never Reaches the People Managing the Money
When St. James’s Place announced that State Street would run its new range of tracker funds for just 0.0075%, the financial press celebrated it as proof that investment costs had reached rock bottom. But dig deeper, and you’ll discover a startling truth: over 99% of what investors pay never reaches the people actually managing their … Continue reading 💰 Over 99% of What the Investor Pays Never Reaches the People Managing the Money
🧭 Structurally Trustworthy Education: Teaching Our Children Freedom, Not Dependency
By Steve Conley, Founder of the Academy of Life Planning Background: Financial Education Returns to the Curriculum After more than a decade without review, the UK Government has announced plans to include financial education within the national curriculum for both primary and secondary schools. The proposals, warmly welcomed by many financial planners, aim to make … Continue reading 🧭 Structurally Trustworthy Education: Teaching Our Children Freedom, Not Dependency
